Selection - We have lots of tags to choose from; something for every pet. We even have tags that we invented here at our factory that are not available anywhere else! Click on the pictures to start exploring.

Quality - Our tags are thick and strong and the engraving is clear and long lasting. Many of you have tried the instant machines in the pet store or the discount tag websites and told us that the lightweight tags just don't hold up to normal wear. Once you've held one of our tags in your hands, you'll know the difference.

Lifetime Guarantee - Every pet tag we sell has a lifetime guarantee. We stand behind our products and our service. We will do what it takes to make you happy. Have we made mistakes in the last 21 years? Of course, but handling those problems correctly has made those customers some of our most loyal.

Order Fast and Easy- we realize many of you want to pick a tag and order as quickly and easily as possible. If that's you, go straight here to zero-in on the right tag for your pet. In minutes, your tag will be ordered and mailed to you tomorrow. Cross that off your "to-do" list.

Owner Alert Pet Recovery - Our popular Owner Alert service insures the speedy and safe recovery of your pet should it ever get lost. The toll-free number is added on to any tag you order. If you cannot be reached at your home number on your tag, your pet's finder can call us and we call a database of additional phone numbers you've supplied until you and your pet's finder are in contact. Click the testimonials tab above to see how it really works.

Customer Service - Yes, you've heard that before but it's something we take very seriously. We have our own cheerful and knowledgeable operators answering our phones 24 hours a day, 7 days a week. They can help you with any questions and would be happy to help pick the perfect tag for your pet. See that toll free number at the top? That's on every page and we really do want you to call for any reason. Our goal is to make you a satisfied customer.